I found Ross Lovegrove's presentation on his views of organic design extremely interesting.
I learnt and appreciated many interesting aspects of design through his speech.
The first thing i learnt was about form, and how form was something that could touch people's soul and emotion. Ross also emphasized on the need to look at natural forms instead of artificially produced ones. Although technology can be great aid in design, he's speech outlined the need for instinct in a designer rather then one who was just great in the technological field. I especially enjoyed and agreed with his thought on how observation, curiosity and instinct could create amazing art, in the form of industrial design. He's speech taught me not to bother with too many petty details in the beginning such as "how will i make this product". Instead to create exactly what you dream and envision and FIND a way of making it work.
The Tynant bottle designed by Ross was very beautiful. I was especially impressed as he had started off with a few blue squiggles as a representation of water and transformed it into such a beautiful bottle. When i first saw the squiggles i was a bit skeptical of how that would be translated into a product. However i later learnt from this that i should not care what other people think of my design and concepts, as long as I believe in it, there is a possibility that it could turn out great.
Ross' outlook on the endless possibilities of materials was also fascinating. He thought of new and innovating ways to make his products out of, and was not put down by insults such as the one from Sony.
The main message i took from the video was that nature improves with purpose, and that i should always trust my instincts. These instincts will lead me to innovative thoughts. It also taught me not to just look at artificial forms and structures but take in natural forms for inspiration. Observation is the key for the design process.
I learnt and appreciated many interesting aspects of design through his speech.
The first thing i learnt was about form, and how form was something that could touch people's soul and emotion. Ross also emphasized on the need to look at natural forms instead of artificially produced ones. Although technology can be great aid in design, he's speech outlined the need for instinct in a designer rather then one who was just great in the technological field. I especially enjoyed and agreed with his thought on how observation, curiosity and instinct could create amazing art, in the form of industrial design. He's speech taught me not to bother with too many petty details in the beginning such as "how will i make this product". Instead to create exactly what you dream and envision and FIND a way of making it work.
The Tynant bottle designed by Ross was very beautiful. I was especially impressed as he had started off with a few blue squiggles as a representation of water and transformed it into such a beautiful bottle. When i first saw the squiggles i was a bit skeptical of how that would be translated into a product. However i later learnt from this that i should not care what other people think of my design and concepts, as long as I believe in it, there is a possibility that it could turn out great.
Ross' outlook on the endless possibilities of materials was also fascinating. He thought of new and innovating ways to make his products out of, and was not put down by insults such as the one from Sony.
The main message i took from the video was that nature improves with purpose, and that i should always trust my instincts. These instincts will lead me to innovative thoughts. It also taught me not to just look at artificial forms and structures but take in natural forms for inspiration. Observation is the key for the design process.
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