Task Five: Video Reflections - Seymour Powell - 'Designing Dream Machines'

I think the main message of this video was to show the reality of being a designer and the means of working for a client. It made me realise, that when employed, i would not be only designing things that i wanted to, but had to always keep in mind the client brief, and the requirements that they needed.

The video shows the daily life of a designer and shows the steps of making a finalized product, such as recieving the brief, through to the brainstorming, and the crucial steps to getting the product such as the scooter and the Phantom Bike manufactured to the stage which the client wanted.

I especially learnt that good design is not only something that is functional and nice to look at but it must meet the brief, and we will continually be designing and redesigning to get what the client has asked for. I found the brain storming sessions shown on the video interesting as it showed how intense the design process is. I found it very interesting how the conceptual stages were virtually just ideas, and the end of the process, the product and all the marketing is contrived from just ideas being brainstormed by designers.